Posts by Rachel Smith
6 Better Ways To Showcase Your Guests On Your Podcast Website
Having an interview show is by far the most labor-intensive type of show for one reason: the guests. It’s always difficult to manage other people, but when you’re a podcaster creating content, managing more than one guest, let alone 4 per month, can sometimes feel like herding cats. As a result, the guest experience you’re…
Read MoreYour Most Commonly Asked Questions About Podcast Cover Art
Podcast cover art seems to be one of the most stressful parts of starting a podcast. So much is riding on the final outcome – and many feel the wrong decisions could make or break the success of a new show. We often hear the same questions over and over about podcast cover art, as…
Read More5 New Year’s Resolutions You’ll Want To Keep This Year
For a really long time there, I wasn’t much into resolutions. With my attention span, I’m over whatever I promised to do within about 2 weeks, no matter how good for me it is. The older I get, the more I find that having a certain focus is beneficial, at least for me personally. I…
Read MoreMerry Christmas, Ya Filthy Animal
This year, one of the things we are MOST thankful for is our ever-growing connection in the podcasting industry. We’ve had enormous fun getting to know our fellow podcasting service providers as well as podcasters and experts in the small business arena, people who without hesitation gave us a YES! when asked if they’d like…
Read More7 Mistakes That Podcasters Make on Their Websites & How to Fix Them
Every podcaster needs a website. Whether you believe this to be true, you can trust us – after all, we are Podcast Websites. We are the types of people who believe a strong website leads to strong relationships with your listeners and become that audio influencer in your niche. A strong website works FOR you…
Read MoreThe 4-Step Plan for Reviewing & Auditing Your Website Ready for Success Next Year
Usually, self-diagnosis is a no-no. Especially medically. Or psychologically. But in the case of your website, it’s totally ok – IF you know what symptoms you’re looking for. After years of working in design and branding consulting, we at Podcast Websites have created the perfect DIY system for testing your own website. This system is…
Read MoreWhy Some Podcasters Have Influence (And Some Do Not)
Here at Podcast Websites, we talk a lot about audio influence. I’d love to share with you where the phrase originated, at least within our brand. Early in 2018, our CEO Mark Asquith and I were at Podfest discussing my podcast ad agency (which I’ve since sold to True Native Media.) To be specific, we…
Read MoreDCPodfest Round Up!
Last weekend, November 9-10 in Arlington, Virginia the DCPodfest took place. This was my second year attending but the first year in a sponsor position. Let me just start by saying that the space itself was incredibly cool. Giant LED light halos hung from the ceiling and the walls were patterned with those cool 3D…
Read MoreThe Giant Podcast Testimonial Gathering Guide
How To Get Podcast Testimonials Hopefully, by this time in your podcasting career, you have a few listeners and they’ve been kind enough to tell you that they enjoy your show. This is heartwarming and fulfilling – and 100% necessary to monetize any podcast. Podcast testimonials are social proof. Regardless of how large your podcast…
Read MoreThe Complete Roadmap to Understanding Your Audience
How to Gather Your Podcast Listener Demographics Demographics are important for any podcaster who wants to monetize, especially with sponsors. Any advertiser will want to know WHO listens, and whether or not they’re interested in targeting that audience. Once gathered, the podcast listener demographic information can be used on your website, in a media kit,…
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